How Coworking Has Changed the Corporate Game
In the last few years, coworking has become a mainstay of the corporate world. No longer the dominion of startup owners and freelancers, it now attracts talent from various industries. Companies of all sizes are taking advantage of its benefits, changing work culture forever.
Although ordinary office spaces still have their place, they often leave workers feeling bored and uninspired. As the work landscape changes, the traditional 9-to-5 workday is becoming a thing of the past. Workers are achieving a more favorable work/life balance, which has allowed them to build an entrepreneurial philosophy that spurs growth and innovation.
In this brief guide, we’ll explain how coworking is changing the work world for the better.
Transforming Corporate Culture
As it offers the unconventional yet stable atmosphere in which the generation tends to do its best work, it’s no surprise that coworking is quite popular among millennials. However, this age group is not the only one to reap the benefits. All employees need spaces that encourage productivity, but not all get what they need.
When entrepreneurs join coworking spaces, they allow employees to work in an environment that fosters balance, creativity, independence, and open communication. Coworking doesn’t just disrupt corporate culture; it also breaks up the monotony of office work. Today’s spaces are modern, sleek, and designed to stimulate and encourage employees to do their best.
Access to Talent
It can be expensive and time-consuming to hire and train staff, and not all companies are equipped to take personnel risks. When working around people from other industries, you’ll learn different approaches and get an idea of how well they’d fit into the company’s culture.
As organizations grow and evolve, it often becomes necessary to hire web designers, content writers, photographers, and SEO specialists who can work to update a company’s brand image. Those in coworking situations have access to top talent from those disciplines and many more.
Building a Stronger Client Base
With a varied community that represents numerous industries, companies in collaborative workspaces will find it easier to attract clients. When they acquire new clients from the coworking environment, companies will increase their brands’ exposure as customers recommend the company’s products and services to others.
Giving Owners and Workers Greater Flexibility
Coworking is known for the flexibility it provides. Freelancers are drawn in by 24-hour availability and the absence of constraints, while owners of established businesses prefer it for the overhead reduction it brings. Whether you’re an independent contractor or the head of a Fortune 500 company, coworking spaces create a stressless work environment that minimizes uncertainty.
Larger organizations often choose coworking spaces because they make it easier for teams to work at suitable times. Our country is known for its nose-to-the-grindstone approach to work, but things are slowly changing—and people are starting to choose where they work based on the lifestyles they live. The ability to set one’s own schedule creates a better work/life balance, as well as a greater feeling of satisfaction, which increases productivity and efficiency.
Supporting Health and Wellness
Coworking spaces reinforce the importance of work/life balance, and that’s why many offer chances for employees to relax and recharge. Many environments encourage workers to take a break for a quick workout, a snack, or even a midday movie. When companies make the switch to a coworking space, the entire team’s well-being will improve.
A Sense of Community
Another notable effect of coworking on corporate functionality is the community it builds. Now, workers don’t have to commute to a traditional office to avoid feelings of isolation.
As workers come together, they network, socialize, and share ideas, building a culture of diversity and collaboration. While the spaces themselves are important, the people within are much more valuable.
Owners of coworking spaces aren’t just giving team members a place to work—they’re also providing opportunities to exchange thoughts, meet like-minded people, and build professional relationships. Even for the less sociable among us, coworking spaces still give a feeling of belonging.
The coworking offices of today do much to encourage social interaction. From office potlucks to company outings, they work to form lasting connections between people. Unlike conventional offices, where it’s easy to get lost in the shuffle, everyone feels seen and heard in a coworking space.
Encouraging Cooperation and Collaboration
Another major benefit of coworking is the collaborative opportunities it creates. The spirit of cooperation and innovation is why many remote workers, startup owners, corporate clients, and freelancers have opted for this type of environment. When people from various walks of life get together, interaction and skill-sharing are all but inevitable, leading to cross-industrial collaboration, critical problem-solving, and innovation. With flexible layouts, open spaces, and communal areas, coworking spaces facilitate growth and teamwork.
Promoting Entrepreneurship
As people of varying talents and social strata come together, coworking spaces are becoming a hotbed of entrepreneurial initiatives. These modern offices are changing the way businesses are run, encouraging owners and staffers to adopt new methods, and making it much easier for people to work together.
Business owners across the country and around the world are turning to coworking spaces for the significant cost savings they provide. Entrepreneurs can rent a workspace for much less than they’d pay for a comparable office, and in most cases, add-on services are included at no extra expense. Coworking environments provide endless opportunities for experimentation and innovation, which will lead to the continued growth of our entrepreneurial culture.
More Changes Are Coming
The events of the last few years have changed our thinking on many things, especially the ways we work. Today’s employees are becoming accustomed to flexible work environments, an even work/life balance, and other perks. Coworking spaces provide these benefits, as well as a sense of collaboration, community, and creativity.
The connections between entrepreneurship and coworking are getting stronger by the day, as evidenced by numerous companies’ continued investment in the operational model. Coworking is changing our work lives for the better, and those changes will continue for the foreseeable future.
Want to own your own coworking space? Now is the time to take advantage of this growing trend by joining the SUCCESS Space franchise network. Reach out today to find out how to get started.
